WhatsApp Business API platform
WhatsApp, Instagram, ads and AI. One platform.
Every chat, lead and campaign in one shared inbox and CRM, built for Indian businesses.
Keep the WhatsApp Business app on the same number
Free plan: 1 user, 100 contacts, 100 messages a month.
- Meta's official Cloud API

- Shopify
- WooCommerce
- WordPress
- Ads
- IndiaMART
- WhatsAppWhatsApp
- InstagramInstagram
- ShopifyShopify
- WooCommerceWooCommerce
- WordPressWordPress
- Click-to-WhatsApp adsAds
- IndiaMART & JustDialIndiaMART
- AI agent
- Sales CRM
- Broadcasts
- Payments
- Automations
- Analytics
Why teams switch
Your customers are scattered across apps
Every extra app is one more place a sale slips away.
WhatsApp on one phone
Whoever holds the phone replies. Customers get two answers, or none.
Instagram in another app
DMs and comments wait in a separate inbox nobody checks.
Ad leads go cold
You paid for the click. Nobody wrote back in time.
Follow-ups in someone’s head
No owner, no reminder, no idea what’s working.
Fliok brings every chat, lead and campaign into one place.
The platform
Everything your team needs, in one place
Every tool shares one contact record.
One WhatsApp number, your whole team
A shared inbox where every chat has an owner and nobody replies twice.
Drawn with the dashboard's own components, shown with sample data.
Fliok on our own number
The UGC Agency: half the replies it sends from Fliok written by AI, answered in seconds
The UGC Agency makes user-generated videos for brands. It is run by Zusta Autonetic, the company that builds Fliok.
Coexistence
Keep your phone. Add everything else.
One number, in the WhatsApp Business app and in Fliok at once. You switch it on yourself while signing up, on every plan, Free included.
- Your phone appKeeps working. Reply from it whenever you like.
- Your chat historyMeta brings up to six months of chats across.
- Your contactsSynced from the app. No CSV, no re-typing.
- One threadPhone replies land in the shared inbox, answered.
Replies you type in the app stay free (Meta says so). How coexistence works
What changes, by Meta's rules: linked devices sign out once, WhatsApp groups stay on the phone, and the app needs opening at least every 14 days.
Your stack, connected
Plugs into the tools you already run
Lead portals, stores and payments built in; an API and signed webhooks for the rest.
Browse integrationsUse cases
Templates for every industry
Ready-made templates and chatbots for what your sector sends.
E-Commerce
Cart recovery, order updates, COD confirmations and catalog orders.
Read the guideHealthcare
Appointment reminders, report-ready notices and refill reminders.
Read the guideEducation
Admission broadcasts, fee reminders and class links.
Read the guideBFSI
EMI reminders, disbursement alerts and KYC follow-ups.
Real Estate
Site-visit bots, project updates and lead follow-up.
Read the guideAutomotive
Service reminders and test-drive booking bots.
Food & Restaurant
Order updates, loyalty offers and flash deals.
Travel
Booking confirmations, check-in reminders and itineraries.
By the numbers
WhatsApp, by the numbers
Meta's rules and rates, not our results. The full rate card is on Meta's pricing page.
Pricing
Simple, transparent pricing
No contracts. AI replies are ₹0.10 each, prepaid; Meta bills message charges.
Free
- Official WhatsApp API access
- 100 contacts · 1 user
- 100 outgoing messages / month
- Team inbox & templates
- Product catalog
- Android, iPhone and desktop
- No broadcasts on this plan
- No automation & CRM — on Basic
- No AI agent — available from Basic
No time limit
Basic
- Everything in Free
- 5,000 contacts
- 10,000 outgoing messages / month
- Unlimited broadcasts, with scheduling
- 6 seats (1 owner + 5 agents)
- Chatbots, automations, auto replies & CRM
- Instagram add-on, ₹499/month
- Click-to-WhatsApp ads & Shopify cart recovery
- Razorpay links & WhatsApp Pay
- AI sales agent, ₹0.10 per reply from a prepaid wallet
₹50 of AI replies included (about 500 replies)
Pro
- Everything in Basic
- Unlimited contacts
- 100,000 outgoing messages / month
- 15 seats (1 owner + 14 agents)
- REST API, signed webhooks & audit log
- Analytics in ₹, including team performance
₹50 of AI replies included (about 500 replies)
Prices exclude 18% GST. Outside India: $29 / $65 a month. Paid plans start with a 7-day free trial; it needs a payment method and includes ₹50 of AI replies.
Security & trust
Security, plainly stated
What we do to protect your data. Built in Kolkata by Zusta Autonetic Private Limited; read about us.
Encrypted in transit and at rest
TLS everywhere; access tokens encrypted with AES-256-GCM. Cloud API chats are not end-to-end encrypted.
Official Meta Cloud API
No unofficial gateway. Your WhatsApp Business Account stays in your own Meta Business Manager.
Scoped keys and signed webhooks
API keys are hashed, scoped and revocable, with an optional expiry; every webhook is HMAC-SHA256 signed.
Consent tracked on every send
Opt-outs are enforced before every business message, and Meta’s data-deletion requests are honoured.
Got questions?
Frequently asked questions
Coexistence, pricing, Meta's limits and more. Anything else, ask us.
The WhatsApp Business App is the free phone app: one device, no bulk sending, no automation. The API is Meta's official platform for doing all of that at scale, and Fliok is built on it. You no longer have to choose: with Meta's coexistence mode your number runs on the API while you keep using the app on your phone.
Yes. Fliok connects your number with Meta's coexistence mode by default: the app keeps working on your phone while the same number runs broadcasts, automation and a shared team inbox. Replies sent from the phone show up in the Fliok inbox as one thread, and Meta does not charge for replies typed in the app. You switch coexistence on yourself while signing up, on every plan, Free included.
You keep the app, your chats and your contacts. Three things change, all Meta's rules: linked devices (WhatsApp Web, the desktop app) are signed out once and can be linked again, except WhatsApp for Windows and Wear OS; you need to open the app regularly, because Meta disconnects a shared number after about 14 days without it; and WhatsApp groups stay on the phone, outside the platform inbox.
No. During onboarding Meta backfills up to six months of your existing conversations into Fliok, and the contacts saved in your WhatsApp Business App sync across, so your team starts with context instead of an empty inbox.
Fliok has a free forever plan. Paid plans are ₹1,999/month (Basic) and ₹4,499/month (Pro) in India, or $29 and $65 a month outside India. The AI sales agent (Basic and above) is paid from a separate prepaid wallet: ₹0.10 per AI reply, topped up from ₹100, and your first Basic or Pro trial adds ₹50 of AI credit, once. Meta bills WhatsApp message charges directly to your own WhatsApp Business account at its published rates, with no markup from us. Since 1 October 2026 that includes API replies inside the 24-hour window, at Meta's utility rate, after the first 1,000 a month on each number; replies typed in the WhatsApp Business app stay free. Each plan also sets a monthly allowance of outgoing messages: 100 on Free, 10,000 on Basic, 100,000 on Pro and no limit on Enterprise.
Yes, on Basic and above. Fliok's visual flow builder lets you drag and drop steps, with conditions, media, buttons, lists and WhatsApp Flows forms. Leads land in the built-in CRM; Shopify, WooCommerce, Razorpay payment links, IndiaMART and JustDial connect natively, and anything else through the REST API and webhooks.
Only Meta issues the green tick (the Official Business Account badge), on its own criteria: mostly brand notability and business verification. No platform, ours included, can get it for you or speed it up, so be sceptical of anyone who says otherwise. Verifying your business in Meta Business Manager is the step worth doing first.
Signing up and connecting through Meta's embedded signup takes minutes. After that the timeline is Meta's: registering your number on the Cloud API, business verification and template approval. Once your number is connected and a template is approved, you can send straight away.
Yes. Fliok runs on Meta's official WhatsApp Business Platform (Cloud API), with no unofficial gateway in the middle. Business-initiated messages use Meta-approved templates, opt-outs are honoured automatically, and the 24-hour customer service window is enforced on every send. Your WhatsApp Business Account stays yours, under your Meta Business Manager.
Yes, without giving up the app: Fliok connects your number with Meta's coexistence mode, so it works on the API and in the WhatsApp Business App at the same time. Up to six months of chat history and your saved contacts come across, and replies from the phone show up in the shared inbox. Linked devices are signed out once and can be linked again, except WhatsApp for Windows and Wear OS, and you need to open the app regularly, because Meta disconnects a shared number after about 14 days without it.
There is no approval queue on our side: Meta's embedded signup usually takes minutes. Business verification, display name review and template approval are decided by Meta on its own timeline, and no platform can speed them up. If you get stuck at any step, message us and we will help.
Two limits apply. Your plan's monthly allowance of outgoing messages (100 on Free, 10,000 on Basic, 100,000 on Pro, no limit on Enterprise) counts every broadcast message. Broadcasts start on Basic, and no paid plan caps how many you create. Separately, Meta limits how many different people you can start conversations with in a rolling 24 hours: new accounts start at 250, and Meta raises that in steps once your business is verified and your quality rating stays healthy. Replies to people who messaged you first do not count. Fliok shows your current limit in Settings.
Broadcast templates can carry an image, video, document or location header, plus quick-reply, website and call buttons, subject to Meta's approval; audio and stickers cannot be template headers. Inside an open 24-hour chat, the REST API can also send audio, stickers, locations, contact cards and interactive messages. From the inbox you can send products from your catalog, on a number connected to the Cloud API only.
You draw conversation paths in a drag-and-drop builder. When a customer writes, the chatbot matches the message against your flows (keyword, button, intent or any-message triggers) and replies: it can send media, collect answers, call webhooks and hand the chat to a person, all without code.
Auto replies answer for you, on Basic and above: a welcome message for new customers, an away message outside your working hours, and a delayed-response message when someone has waited longer than you choose. Each reaches a customer at most once in 24 hours. Teammates who are off can switch themselves to Away, and auto-assign then passes new chats only to people who are available.
Yes. In Settings you can make a wa.me link, a QR code, a chat button or a small pop-up chat card, preview it, and paste one self-contained snippet before the closing body tag. Nothing loads from our servers, and a visitor who taps it lands in your shared inbox.
Yes, on every plan. Connect your Meta catalog or create one from Fliok, send one product, several or the whole catalog from a chat, and a customer's cart arrives in the inbox as an order. Meta allows product messages only from a number connected to the Cloud API, so a number shared with the WhatsApp Business app cannot send them, though its customers can still send carts from the catalog they see.
Yes, with WhatsApp Pay, on Basic and above, for businesses in India. Add the Razorpay or PayU payment configuration you set up in WhatsApp Manager to Fliok, then send a payment request from the inbox. The customer pays by UPI, card or netbanking without leaving WhatsApp, the money goes straight to your own gateway account, and the request turns Paid. Like any reply, it can only be sent inside the customer's 24-hour window.
Yes, as an add-on on Basic and up: ₹499/month in India, excluding 18% GST, or $9/month outside India, cancel any time. Instagram has its own section in Fliok, beside WhatsApp, with the Instagram DM inbox with AI replies, comment replies and automations, posts and scheduling, insights and Instagram ads; the same AI agent that answers on WhatsApp answers there too.
An assistant inside the dashboard, on every plan. Press ⌘J (Ctrl+J on Windows) and ask in plain words: it looks things up across your workspace, and for anything that changes or sends something, such as creating a task, sending a template or scheduling a broadcast, it shows exactly what will happen and waits for your approval. It works with your own role and plan, inside your workspace only.
Yes, on Basic and above. Connect your ad account and Facebook Page, then create an ad with a daily budget, an image and the message customers send you. It is saved paused, and nothing is spent until an admin publishes it and confirms the budget. Fliok then shows spend, conversations, cost per conversation and the leads each ad brought in. Ads you run in Meta Ads Manager are attributed too.
Fliok works on phones and computers. On Android there is an app you download from the sign-in page (the Google Play listing is on its way). On iPhone and iPad you add the Fliok website to your Home Screen from Safari and it opens like an app; on Windows and Mac, Chrome and Edge install it as an app. Push notifications for new messages work on every plan, and one login can hold several workspaces.
If people block or report your messages, Meta can lower your number's quality rating, which can reduce your messaging limit or pause a template. Fliok shows the rating and limit Meta reports in Settings, notifies you when either drops, and skips marketing templates to contacts Meta has recently capped or who received one in the last 48 hours. The best protection is consent: message people who opted in, and honour opt-outs, which Fliok enforces automatically.
Your next customer is already on WhatsApp
Connect your number in minutes and keep the app on your phone.
Free forever plan · Keep your WhatsApp app