WhatsApp Business Platform

Your best salesperson never sleeps.

One shared inbox for your WhatsApp number, broadcasts, a sales CRM and, on Pro, an AI agent that replies the moment a customer writes, qualifies the lead in your words and hands your team the ones worth a call. You keep using WhatsApp on your phone exactly as today.

  • Meta's official Cloud API
  • Keep your WhatsApp app
  • Indian company · GST invoices
A café owner behind her counter, smiling at a WhatsApp reply on her phone
  • Shared team inbox
  • Broadcasts
  • AI sales agent
  • Sales CRM
  • Chatbots
  • WhatsApp Flows
  • Click-to-WhatsApp ads
  • Auto replies
  • Template library
  • Website chat widget
  • Team performance
  • REST API & webhooks
  • Analytics in ₹

Why teams switch

WhatsApp on one phone can't keep up with a growing business

Customers are already on WhatsApp. The app just wasn't built for a team selling to them.

Problem 01

Five people, one phone

RAMK“Who's replying?”

Whoever holds the phone answers. Everyone else guesses, and customers get two replies or none.

Problem 02

Leads buried in the scroll

S
Sneha
Is this still available?
unread 3 days
M
Mum
Call me when free
S
Supplier
Invoice attached

An enquiry from an ad sits under family chats and suppliers until it goes cold.

Problem 03

Follow-ups live in someone’s head

call rahul tmrw abt the bulk order??
— someone, last week
send price list to ??

No owner, no reminder, no stage. The customer who said “next week” is never called.

Problem 04

No idea what’s working

?

Which ad, which offer, which teammate brought the sale? On the app, nobody can tell.

fliok gives every chat an owner, a stage and a next step.

See how

The platform

Everything a team needs to sell on WhatsApp

Six tools that share one contact record, so a chat, a campaign and a sale are the same story.

One WhatsApp number, your whole team

A WhatsApp-style shared inbox. Every chat has an owner, nobody replies twice, and nothing waits unseen.

  • Assign, star, pin, forward and search chats
  • Internal notes and quick replies with the customer’s name filled in
  • Mine / Unassigned views, auto-assignment and an Away switch
  • Phone-app replies land in the same thread and stop the response clock
  • A Home page with today’s unread and awaiting-reply counts
Learn more about team inbox

Drawn with the dashboard's own components, shown with sample data.

Coexistence

Keep your phone. Add everything else.

Most platforms make you give up the WhatsApp Business App to get the API. With Meta's coexistence mode the same number runs both at once, and your history comes with it.

  • Your phone app

    The WhatsApp Business App keeps working exactly as it does today. Reply from your phone whenever you prefer.

  • Your chat history

    Meta backfills up to six months of existing conversations, so your team starts with context instead of an empty inbox.

  • Your contacts

    The contacts saved in your Business App sync across automatically — no export, no CSV, no re-typing.

  • One conversation

    Replies sent from the phone are mirrored into the shared inbox and count as answered, so a thread reads the same wherever it was answered and response times stay right.

What does change: Meta's rules, not ours

  • Companion devices (WhatsApp Web, desktop) are signed out when the number is onboarded.
  • You need to open the app at least once every 14 days to keep it in sync.
  • WhatsApp groups are not available through the API — group chats on your phone are unaffected, they just do not appear in the platform inbox.

Your stack, connected

Plugs into the tools you already run

Native connectors for the lead sources and stores Indian businesses lean on, and a documented API with signed webhooks for everything else.

Browse integrations
Meta Cloud APIYour own WhatsApp number
Click-to-WhatsApp adsAd attribution on every lead
ShopifyOrder & checkout events
WooCommerceOrder events
RazorpayPayment links from a lead
IndiaMARTEnquiries become leads
JustDialEnquiries become leads
Website button & QRChats with the page attached
REST APISend & read, scoped keys
Signed webhooksZapier, Make & your servers

Use cases

Built for every industry

Ready-made templates, bots and automations for the way your sector sells on WhatsApp.

E-Commerce

Cart recovery messages, order updates and COD confirmation flows that cut down on returned parcels.

Healthcare

Appointment reminders, digital lab reports, teleconsultation links, and medication refill nudges for better patient outcomes.

Education

Admission alert broadcasts, fee payment reminders, live class links, and personalised student engagement campaigns.

BFSI

Loan disbursement alerts, EMI reminders, fraud detection notifications, and KYC completion journeys via WhatsApp.

Real Estate

AI-powered lead qualification, site visit scheduling bots, project update broadcasts, and post-purchase engagement.

Automotive

Service reminder workflows, test drive booking chatbots, seasonal offer campaigns, and accessory upsell flows.

Food & Restaurant

Order confirmation messages, real-time delivery tracking, loyalty rewards, and flash deal broadcasts to regulars.

Travel

Booking confirmations, flight status alerts, check-in reminders, complete digital itinerary delivery on WhatsApp.

By the numbers

WhatsApp, by the numbers

The facts that shape how a business uses WhatsApp. These are Meta's rules and reach, not our results.

2.6B+
WhatsApp Users Globally
Largest messaging platform on earth
24h
Free Service Window
Reply free after a customer messages you
72h
Free Ad-Click Window
When a lead arrives from a WhatsApp ad
₹0
Per Inbound Message
Meta does not charge for customer-initiated chats
6 mo
Of Chat History Imported
When you connect with coexistence (up to)
180+
Countries You Can Message
Anywhere WhatsApp itself reaches

Pricing

Simple, transparent pricing

No contracts. Plan prices are in US dollars with no GST added, AI replies on Pro are prepaid at ₹0.10 each, and WhatsApp message charges are billed by Meta.

View full pricing

Free

$0/month
  • Official WhatsApp API access
  • 100 contacts
  • 1 user
  • Team inbox, templates & flows
  • CRM, automations, API & webhooks
  • No broadcasts on this plan
  • No AI agent — available on Pro
Get Started

Basic

$20/month
  • Everything in Free
  • 5,000 contacts
  • 10 broadcasts / month
  • 6 seats (1 owner + 5 agents)
  • Broadcast scheduling & saved segments
  • No monthly message cap from us
  • No AI agent — available on Pro
Start Free Trial

Pro

$45/month
  • Everything in Basic
  • AI sales agent
  • AI replies ₹0.10 each, prepaid wallet
  • Unlimited contacts
  • Unlimited broadcasts
  • 6 seats (1 owner + 5 agents)
Start Free Trial

Security & trust

Security, plainly stated

What we actually do to protect your account and your customers' data, including what the Cloud API does not do.

TLS + AES-256

Encrypted in transit and at rest

Traffic to Meta and to your dashboard runs over TLS, and your WhatsApp access tokens are encrypted at rest with AES-256-GCM. Note that Cloud API conversations are not end-to-end encrypted the way the consumer app is — they pass through Meta and through your business inbox by design.

Meta Cloud API

Official Meta Cloud API

Fliok runs directly on Meta's WhatsApp Business Platform — the official Cloud API, with no unofficial gateway in between. Your WhatsApp Business Account stays yours, under your own Meta Business Manager.

HMAC signed

Scoped keys and signed webhooks

API keys are hashed, role-scoped, revocable and can be given an expiry. Every outbound webhook is signed with HMAC-SHA256 over a timestamped payload, so your endpoint can verify it really came from us.

Opt-out enforced

Consent tracked on every send

Opt-in and opt-out state is recorded per contact and enforced before any business-initiated message leaves — marketing opt-outs block marketing, a keyword STOP blocks everything. Meta's data-deletion callback is wired to erase a customer's data on request.

Channel comparison

Why WhatsApp beats every other channel

Published industry benchmarks for each channel — not our own measurements. Your results will depend on your list, your offer and how often you message.

MetricWhatsAppEmailSMSPush Notification
Open Rate98%20%35%4%
Click-Through Rate45–60%2–3%5%1.5%
Response Rate40%6%12%3%
Delivery Rate99%85%92%70%
Cost per Message₹0–0.86₹0.50₹0.30Free

Industry benchmarks sourced from Meta, Campaign Monitor, and Statista reports (2024).

Got questions?

Frequently asked questions

Coexistence, pricing, Meta's limits and how the chatbot works. Anything else, ask us.

Your next customer is already on WhatsApp

Connect your number in minutes, keep the app on your phone, and let your team and the AI take it from there.

Free forever plan · Keep your WhatsApp app · GST invoice on every payment